Get Google working for you.
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Get Google working for you.
Last updated
Was this helpful?
Google offers many services that can greatly benefit the functionality and performance of your Tuplo store. You'll need a Google account to set these items up and it is recommended to use one that is dedicated to your business instead of a personal account.
Before setting up any Google services you'll need a Google account to do so. It's recommended to use or setup a Google account that is dedicated to your business versus utilizing a personal account. In this way, things like emails that are business related, like daily emails about your analytics or notices from Google Merchant Center will flow to your business email instead of your personal email.
If you have a physical retail establishment, then creating a Google Business Profile is a must-do first step to increase your business's online visibility. These profiles show when users search for your business name or products and services you provide. Doing this adds validity, increases your exposure and is a prerequisite for other Google services, primarily Google Merchant Center
Designate business details like phone numbers and hours of operation.
Verify your business.
Google Merchant Center allows businesses to upload and manage their product listings for display across Google services including Google Search and Google Shopping. Once setup, connect your new account with Tuplo and your products will appear organically in Google search results – however, connecting your Google Ads account to your Google Merchant Center account will allow you to run pay-per-click (PPC) ads thus boosting your product placement and increasing sales.
Configure general settings for your business
Go to Products → Manage data sources → Add product source
Choose Add products from a file
Choose Enter a link for your file
Enter https://www.yourstore.com/datafeed-google.xml replacing www.yourstore.com with the domain of your website
Click: Continue
Your datafeed is now setup and Google will begin to pull your products on a daily basis. You can adjust the time of day the datafeed is imported – it is recommended to set this to after hours for optimal performance.
The datafeed only includes products that are fully configured and that are in stock. Make sure your product is active, has a price greater than $0, has a category assigned and has a UPC code. Google requires these items, otherwise your product will be excluded.
Google Ads is essential for managing pay-per-click ad campaigns. This tool helps businesses create, monitor, and optimize their online advertising efforts to reach their target audience effectively and maximize their return on investment.
To sign up:
Sign in to your Google account
Follow the onscreen instructions.
After signing up, find your Customer ID and follow these steps:
Copy and Paste your Customer ID into the Google Ads Code field.
Click Update to save your changes.
For your reference, here are some details related to the code used to connect Google Ads.
Google ID Name: Customer ID
Format: XXX-XXX-XXXX
(example: 123-456-7890
)
Tuplo Dashboard Field Title: Google Ads Code
Location:
Go to the top-right corner of the screen.
Your Customer ID appears next to your account name.
Google Analytics tracks and reports website and app traffic, helping businesses understand user behavior and optimize their online presence. It provides insights into how visitors interact with a site, where they come from, and what actions they take.
To sign up:
Sign in to your Google account
Follow the onscreen instructions.
Connecting your Analytics account is straightforward after signing up. The code is already included in your website design, so all that is required is to enter your Measurement ID into your Tuplo Dashboard.
Copy and Paste your Measurement ID into the Google Analytics 4 Code field in your Tuplo Dashboard.
Click Update to save the changes.
Out of the box, Tuplo offers the following metrics to share with Google Analytics:
Page Views
Scrolls
Outbound Clicks
Site Search
Form Interactions
Video Engagement
File Downloads
Custom analytics are available upon request. Contact our support to discuss the cost and logistics for additional custom analytics.
For your reference, here are some details related to the code used to connect Google Ads.
Google ID Name: Measurement ID
Example: G-XXXXXXXXXX
Tuplo Dashboard Field: Google Analytics 4 Code
Location: Google Analytics should provide your code on your home page when you first sign up.
To find your code again later,
Go to Data Streams
Expand your website details to see your Measurement ID.
Google reCAPTCHA is an essential tool in combating spam and fraud by malicous users and bots. When setup and enabled your contact forms and the checkout page on your website will be protected by Google's technology to prevent these bad actors. This works by sending non-identifiable information (IP address and browser info) about the user to Google's anti-spam software that analyzes it and then presenting a captcha challenge to them if
To sign up:
Sign In to your Google account.
Follow the instructions on the screen to add a domain to your reCAPTCHA settings.
Once you add the domain, Google will provide you with two keys: a Site Key and a Secret Key. Paste these into your Tuplo Dashboard and click Update to connect your Google reCAPTCHA services.
For your reference, here are some details related to the code used to connect Google Ads.
Google ID Name: Site Key
Example: XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX_XXX_XXX
Tuplo Dashboard Field: Google Recaptcha API
Location: Google reCAPTCHA should provide your codes after adding a domain.
To find your keys again later:
Go to your reCaptcha Settings
Click reCAPTCHA Keys
Google ID Name: Secret Key
Example:XXXXXXXXXXXXXXXXXXXXXXXXXXXX-XXXXXXXXXXX
Tuplo Dashboard Field: Google Recaptcha Secret
Location: Google reCAPTCHA should provide your codes after adding a domain.
To find your keys again later:
Go to your reCaptcha Settings
Click reCAPTCHA Keys
Google Tag Manager allows you to manage and deploy marketing tags on your website or app without modifying the code directly. Once development is completed, stay tuned for more details.
Visit the page to create a new account
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While these are already sent to Google Analytics, you need to make sure you've opted in to measure these in your .
Go to .