# Brands

<figure><img src="/files/rMnaiJPW5B8PWUql8ZXZ" alt=""><figcaption><p>The Brands tab in the Navigator Window.</p></figcaption></figure>

A **Brand** is the name of the manufacturer of a product. For example, Honda is the brand when referring to the Honda CR-V.

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## Create a Brand

<figure><img src="/files/AjmHinFHIlFF5ybJLL3L" alt=""><figcaption><p>More Options Menu in the Brands tab.</p></figcaption></figure>

To **create** a new brand:

1. **Choose&#x20;**<mark style="color:blue;">**More Options > New Brand**</mark>.
2. **Enter** the brand's name.
3. Then either:
   1. **Click** the Add button.
   2. **Press** Return.

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## Brand Details

<figure><img src="/files/M75W80dSIajZ51oGiCuH" alt=""><figcaption><p>Brand Details in the Brands tab of the Navigator Window.</p></figcaption></figure>

Once created, you can edit and manage brand activity.

To **edit** a brand:

1. **Select** a brand.
2. **Click** the Edit button.
3. **Edit** desired details.
4. **Select** a brand status when applicable.
5. **Click** Done.

To **modify** brand activity:

* Toggle the Active checkbox on/off.

***

## Delete a Brand

To **remove** a brand:

1. **Select** a brand.
2. **Choose** <mark style="color:blue;">**More Options > Delete Brand**</mark>.
3. **Confirm** deletion.

***

## Video Tutorial

{% embed url="<https://iframe.mediadelivery.net/play/231419/73b3288c-07ae-48ff-883b-49c5a0cdab96>" %}
Understand the importance of brands in organizing product groups and adding search filters to your website.
{% endembed %}


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